Jake Underwood for MacStories:
"Tim Cook, during his discussion of privacy at Apple's latest media event, called the iPhone an "extension of ourselves." As one might imagine, such a claim is based around the amount of our personal information we put into our phones: credit card information, personal thoughts, and other sensitive data we wouldn't want others to have access to.
Thoughtful, a self-described "thought tracker," is the epitome of that extension. It's an app that, for the sake of self-improvement, you'll put personal thoughts into – and, through some helpful features, will attempt to promote better habits."
Personal psychiatry? There’s now an app for that.